Marketing Strategy
The strongest way to sell a premium training product is to demonstrate the value of the product, before making a sales pitch or telling the customer the price.
If the customer learns the price too soon, they will make a purchasing decision (yes or no) before fully understanding the quality of the course. This will lose you sales.
This is why we want to get all users into the free training area before we make a sales pitch. This is also why we ask you NOT to share course prices in your emails. Get users to our opt-in and sales pages and let those pages do the work for you.
Everyone who registers for the Free Zone will automatically receive 9 emails over the course of about 20 days, all intended to offer them value while giving us the opportunity to convert them into customers (and make you commissions).
Our Affiliate Platform / Promotional Copy
When you joined our affiliate area you signed up with http://www.zaxaa.com – you can login to zaxaa to retrieve your affiliate username.
You can create affiliate links to ANY piece of content on the internet. Instruction on how to do this, along with a wide variety of pre-written social posts, and shareable images are available at: https://www.travelblogsummit.com/tweets-fb-posts-promotion/
Our Launch Timeline
12th Oct
Pre-Promotion Begins – Share pre-Register now content
Share teaser content – Get people in the free member area to watch free videos.
SEND Affiliate Email 1 – Get these free videos
20th Oct – Enrolment Open – 72 Hour Re-launch Sale – Lowest Prices of the month.
Affiliates Push towards landing page to Push to join free member area
SEND Affiliate Email 2 – Enrolment for the full training is now open and at a re-launch discount – sign up to get the price.
23rd Oct – First Price Increase from $147 to $165
SEND affiliate email 3 (OPTIONAL): Price is about to go up – final chance
24th to 29th – Coupon Code Sales – For Speakers ONLY
Speakers Advertise their discount codes – which will only last for 96 hours.
These 10% codes will reduce the increased price of core package to just a little under $150 – so almost, but not quite as cheap as the original opening sale.
We’ll contact eligible affiliates about their coupons closer to the time.
Speaker Affiliate Email 3a: Coupon Codes – Get 10% off using my special code
Speaker Affiliate Email 3b: Coupon deal will end very soon
28th to 7th Nov – General Promotion
We let our email marketing and FB ads do the work to keep users flowing to checkout. You can also continue to share your affiliate links on social.
Affiliates can advertise the course is still open (OPTIONAL) as well as promoting our “Closing Webinar”
Email 4: Register for the Webinar – We’ll be sending you the swipe content soon.
10th Nov – Closing Webinar
We’ll be taking Q&A about the course as well as answering questions on Monetization – more info on how to promote this coming soon.
Last chance to buy at $165 – for 24 hours.
11th Nov
Final push for sales before price increase.
Email 5: Enrolment is closing soon – More info on this soon
12th Nov – Price increased to $197
Enrolment closed, but we’ll accept post closure signups for about 24 hours at the full price of $197.
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Affiliate Email 1 (Longer Version) – To send between now and 19th October.
Subject line Options:
Travel Blog Monetization: 10 Free lessons and training videos
5 Actionable Steps To Creating A Profitable Travel Blog
How To Make Travel Blogging Your Full Time Business
EMAIL TEXT:
How the pros are really making money from travel blogging…
Hi [ADD FIRSTNAME CODE]
Everyone is starting a blog these days, right? Maybe you already started one?
It’s a pretty tempting dream – start a travel blog, write about your travels, make enough money doing it to discover travel freedom and never go back to a real job…
But the same question always comes up – “how do I actually turn my blog into a full time income?”
A lot of people jumping on the blogger bandwagon find that they never make the income they need. Some never make a single dollar.
There is one primary reason this happens, they start a blog journal, not a blog business.
They just start writing about themselves and what they are up to on their travels. Fast forward 6 months and they have a few hundred followers on Instagram and $0 in the blogger bank account. Their trip ends and they lose interest in blogging.
Missed opportunity. Back to the 9 to 5.
So, if you want to build a blog that actually makes money, you need a business plan. Or even better, a selection of pre-crafted, proven business action plans that you can follow step by step, adjust as needed and apply to building your own successful blog brand.
So, It’s time to shift your mindset.
Don’t run or start a journal blog, hoping one day you’ll make it as a pro, or get “discovered” – that’s a one in a million shot. Instead, build a professional blog business that can cut through the noise.
Get Started On Your Blog Business Plan Today – Free
Since January 2015, our friends Tommo & Megsy (As seen in Forbes, Nat Geo Traveller, Yahoo and more) from The Travel Blog Monetization Course have been interviewing, researching and documenting how travel bloggers actually make money. They’ve nailed down the best methods into step by step systems that can be replicated, even if you are a newbie.
They’ve put together the most detailed travel blog monetization resource available, including 21+ hours of video training from 15 of the most successful travel entrepreneurs in the world.
Including:
Scott Eddy (Top 5 Travel Social Media Influencer and travel brand consultant)
Josh & Erin Bender (From “Travel With Bender” – Australia’s biggest family travel blog)
Natalie Sisson (The “Suitcase Entrepreneur” – 6 Figure Location independence expert)
Yeison Kim (From “My Tan Feet” – Costa Rica’s no. 1 travel blog – Went from zero to $6k per month in their first 2 years)
And many more!
Get started instantly with the first 10 Lessons, including 30+ minutes of video training from guest speakers.
Get Started Free, Now!
http://YOURAFFUSERNAME.travel-masterclass.zaxaa.com/s/14367668733361/
[EDIT AFFILIATE LINK and link the “get started” text]
The first 10 lessons include:
– 5 Actionable steps to starting (or fixing) your blog to make money
– How To Get thousands of New Blog Visitors in a Day
– Get Paid Every Time You Post On Your Blog
Free Enrolment is available for a limited time only. Get access now and start growing a travel blog business that can support your travel freedom aspirations.
[YOUR SIGNATURE]
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Affiliate Email 1 ALTERNATIVE (Short Version of the above email) –
Subject line Options:
Travel Blog Monetization: 10 Free lessons and training videos
5 Actionable Steps To Creating A Profitable Travel Blog
How To Make Travel Blogging Your Full Time Business
EMAIL TEXT
How the pros are really making money from travel blogging…
Hi [ADD FIRSTNAME CODE]
Whether you’re thinking about starting a travel blog, or have been blogging for a while, the same question always comes up – “how do I actually turn my blog into a full time income?”
A lot of travel bloggers get started but don’t make money. Their trip ends, and with $0 coming in, they get bored and quit blogging. Missed opportunity. Back to the 9 to 5.
There is one primary reason this happens, they start a blog journal, not a blog business.
So, if you want to build a blog that actually makes money, you need a business plan. Or even better, a selection of pre-crafted, proven business action plans that you can follow step by step, adjust as needed and apply to building your own successful blog brand.
Get Started On Your Blog Business Plan Today – Free
Since January 2015, our friends Tommo & Megsy (As seen in Forbes, Nat Geo Traveller, Yahoo and more) from The Travel Blog Monetization Course have been interviewing, researching and documenting how travel bloggers actually make money.
They’ve put together the most detailed travel blog monetization resource available, including 21+ hours of video training from 15 of the most successful travel entrepreneurs in the world, including:
Scott Eddy (Top 5 Travel Social Media Influencer and travel brand consultant)
Josh & Erin Bender (From “Travel With Bender” – Australia’s biggest family travel blog)
Natalie Sisson (The “Suitcase Entrepreneur” – 6 Figure Location independence expert)
Yeison Kim (From “My Tan Feet” – Costa Rica’s no. 1 travel blog – Went from zero to $6k per month in their first 2 years)
And many more!
Get started instantly with the first 10 Lessons, including 30+ minutes of video training from guest speakers:
Get Started Free, Now!
http://YOURAFFUSERNAME.travel-masterclass.zaxaa.com/s/14367668733361/
[EDIT AFFILIATE LINK and link the “get started” text]
The first 10 lessons include:
– 5 Actionable steps to starting (or fixing) your blog to make money
– How To Get thousands of New Blog Visitors in a Day
– Get Paid Every Time You Post On Your Blog
Free Enrolment is available for a limited time only. Get access now and start growing a travel blog business that can support your travel freedom aspirations.
[YOUR SIGNATURE]
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Affiliate Email 2: Re-Launch Discount (To Send on/after 10am PST 20th OCT)
Subject Line Options:
[Time Sensitive] Travel Blog Monetization Course Open For Enrolment
Re: How To Make Travel Blogging Your Full Time Business
EMAIL TEXT:
Register today before the price goes up.
Hi [ADD FIRSTNAME CODE]
A few days ago I emailed you about turning your travel blog into a full time business (or starting your first travel blog the right way – to be profitable).
If you didn’t already get access to your free training, you can register free below.
If you are ready to grow a thriving travel blog business that can support a full time travel lifestyle, then you can go beyond the free training and get all the detailed step by step, proven action plans which you can replicate and apply to your blog.
Grow from scratch, or fix up your current blog.
The course is the most detailed travel blog monetization resource available on the market, including 21+ hours of video training from 15 of the most successful travel entrepreneurs in the world, including:
Scott Eddy (Top 5 Travel Social Media Influencer and travel brand consultant)
Josh & Erin Bender (From “Travel With Bender” – Australia’s biggest family travel blog)
Natalie Sisson (The “Suitcase Entrepreneur” – 6 Figure Location independence expert)
Matt Gibson (President of the Professional Travel Bloggers Association)
Yeison Kim (From “My Tan Feet” – Costa Rica’s no. 1 travel blog – Went from zero to $6k per month in their first 2 years)
And many more!
Course purchase is only open to registered members – Registration is FREE.
So, Go Register now to get full inclusions, pricing info and FREE access to your first 10 Travel Blog Monetization lessons:
Register Now FREE http://YOURAFFUSERNAME.travel-masterclass.zaxaa.com/s/14367668733361/ [ADD YOUR AFFILIATE USERNAME, make the “Register now FREE” text into this link]
The Current Sale Price Ends 23rd Oct at 9pm PST. So check out the content right away.
If you already registered, you can head to this link for more info about what’s in the course and how to upgrade now http://YOURAFFUSERNAME.travel-masterclass.zaxaa.com/s/14367668733361/?redir=https://www.travelblogsummit.com/blog-summit-post-registration-final/#agenda [ADD YOUR AFFILIATE USERNAME, make the “upgrade now” text into this link]
[YOUR SIGNATURE]
